1. PERSONAL INFORMATION WE COLLECT

When you visit the Site, we automatically collect certain information about your device, including information about your web browser, IP address, time zone, and some of the cookies that are installed on your device. Additionally, as you browse the Site, we collect information about the individual web pages or products that you view, what websites or search terms referred you to the Site, and information about how you interact with the Site.

We collect Device Information using the following technologies:

• Cookies: Data files that are placed on your device or computer and often include an anonymous unique identifier.
• Log files: Track actions occurring on the Site, and collect data including your IP address, browser type, Internet service provider, referring/exit pages, and date/time stamps.
• Web beacons, tags, and pixels: Electronic files used to record information about how you browse the Site.

Additionally, when you make a purchase or attempt to make a purchase through the Site, we collect certain information from you, including your name, billing address, shipping address, payment information (including credit card numbers, PayPal email), email address, and phone number.

2. HOW DO WE USE YOUR PERSONAL INFORMATION?

We use the Order Information that we collect generally to fulfill any orders placed through the Site (including processing your payment information, arranging for shipping, and providing you with invoices and/or order confirmations). Additionally, we use this Order Information to:

• Communicate with you regarding order status or support inquiries.
• Screen our orders for potential risk or fraud.
• When in line with the preferences you have shared with us, provide you with information or advertising relating to our shoe-related products or services.
• Improve and optimize our Site (for example, by generating analytics about how our customers browse and interact with the Site).

3. PAYMENT DATA & SECURITY PROTOCOLS

Security is our core priority at Urbanchicstyle. Your credit card information is encrypted during transmission using Secure Socket Layer (SSL) technology. We comply with the Payment Card Industry Data Security Standard (PCI-DSS).

Note: We do not store your full payment card details on our local servers. All payment processing is handled via secure third-party gateways (Stripe, PayPal, etc.) that have their own strict privacy policies regarding the information we are required to provide to them for your purchase-related transactions.

4. SHARING YOUR PERSONAL INFORMATION

We share your Personal Information with third parties to help us use your Personal Information, as described above. For example, we use Shopify (or our hosting provider) to power our online store. We also use Google Analytics to help us understand how our customers use the Site. Finally, we may also share your Personal Information to comply with applicable laws and regulations, to respond to a subpoena, search warrant or other lawful request for information we receive, or to otherwise protect our rights.

We explicitly do not sell, rent, or trade your personal data to third parties for their marketing purposes.

5. YOUR RIGHTS (GDPR/CCPA COMPLIANCE)

If you are a resident of certain jurisdictions, you have the right to access personal information we hold about you and to ask that your personal information be corrected, updated, or deleted. If you would like to exercise this right, please contact us through the contact information below. Additionally, please note that your information will be transferred outside of Europe, including to the United States (South Carolina), where our operations are based.

6. DATA RETENTION

When you place an order through the Site, we will maintain your Order Information for our records unless and until you ask us to delete this information. This data is necessary for tax purposes, warranty claims, and historical record-keeping of your footwear purchases.

7. CHILDREN’S PRIVACY

The Site is not intended for individuals under the age of 16. We do not knowingly collect personal information from children. If you are a parent or guardian and believe your child has provided us with personal information, please contact us to request deletion.

If you have any questions or complaints regarding our privacy practices, please contact our support team during business hours (Mon-Sat, 8:00 AM – 7:00 PM EST).